We've had many ebbs and flows as both a brand and a business over our 137 years. Surviving Recessions and Depressions, riding out booms and busts alike - our ability to evolve to meet changes in the marketplace and ever-more dynamic customer demand is truly unrivaled.
But even given all those successes, few have had us as proud or as excited as our new Retail partnership with legendary New York City fashion retailer, and fellow heritage American original, SAKS FIFTH AVENUE.
Coming on the heels of their new store opening in the breathtaking Brookfield Place in lower Manhattan, SAKS has set about revamping their tailored clothing presentation and merchant sensibility to capture what is a growing market of younger consumers entering the market from a position of 'want' (personal fashion dressing and weekend wear) as opposed to 'need' (daily corporate workwear).
Aligning off our shared histories as legacy names in the retail game (Hardwick since 1880, SAKS since 1898), a common view of the importance of Made in America, and a shared vision of the importance of this customer for the next phase of our brands' lives, we proudly took on the challenge of creating a garment that would help them redefine their positioning and capture new market share.
Landing our new Trim Fit (C body) was a coup for the "new" Hardwick, and proof positive that we have the garment-making, styling, and brand positioning needed to help a heavy-hitter like SAKS make a run at a new, more fashion-conscious tailored clothing consumer.
America's Oldest...or in this case, TWO of America's Oldest. 256 years between us. And just getting started.
In addition to being a staunch believer in the value of keeping manufacturing jobs here in America, and the value of hard work, our Chairman also appreciates the inherent value of investing in quality, and the lasting value of well sourced materials.
Such is the case with our Chairman's Collection blazers and khakis. The fruit of a personal vision quest on the part of our Chairman and Owner to create the best blazer and khakis - the go-to uniform of the Southern gentleman - in the world, the collection is painstakingly sourced from the finest, most luxurious materials available, and crafted right here in Cleveland, TN.
An heirloom quality blazer, in rich Vitale Barberis Canonico Super 150’s wool, fully lined with silken crimson Bemberg lining, with custom buttons matching the tone of our Chairman’s own 18K gold Rolex Yachtmaster, and khakis made from buttery soft Solbiati cotton, widely considered the finest cotton material in the textile world - truly the finest there is.
In a world of increasing throwaway fashion and decreasing disposable income, the lasting value of thoughtfully-sourced, finely-crafted apparel is ever more paramount. The finest materials in the world, the best artisan grade make: our Chairman's Collection redefines the greatness of American Made.
(NBC broadcaster Al Micheals being fitted for his new Hardwick Blazer.)
Tune-in to NBC at 8 p.m EST to catch a glimpse of our very own Made In America apparel. Check out the great new article from the Times Free Press about our time in Rio.View full article →
Watch the latest interviews about Hardwick's partnership with NBC.View full article →
CEO Bruce Bellusci explains how Hardwick is reinventing itself as a premier men’s suit manufacturer with an entrepreneurial attitude. As the oldest clothing manufacturer in the country, each Hardwick suit is still made in Cleveland, Tennessee. From button to cuff and lapel to hem, Hardwick Clothes truly wears innovation right on its sleeves.View full article →
"The Best Blazer in the South™" is now available on Hardwick.com. This navy blazer couples the finest in American craftsmanship with exquisite fabric from the Vitale Barberis Canonico mill.
Established in 1663 near Milan, the Vitale Barberis Canonico mill has been a family owned business for the past 15 generations and offers some of the highest quality fabrics in the industry...View full article →
A symbol of our 135-year tradition of American excellence, the Hardwick Rolls Royce is a 1970 Phantom 6 series which was made from 1968 - 1990. Her Majesty, Queen Elizabeth II used this as the official state car until 2002. The English label that Hardwick Clothes is developing features cloth made from a Royal Warrant issued to Hardy Minnis. View full article →
September, 2015 - Hardwick Clothes recently received a multi-page spread in MR magazine. This industry publication discusses the numerous technological innovations (including the RFID blocking H-Tech Privacy Pocket™) that Hardwick is adding to the new Hardwick H-Tech line.
September 1, 2015 - Hardwick was featured in AAALiving magazine this fall. The 135 year old brand was highlighted as one of the many ways to enjoy Tennessee. The article featured a brief history of C.L. Hardwick as well as a look to it's future as a top menswear manufacturer.
["Get Up and Go! Ways to enjoy Tennessee this season." AAALiving. September / October 2015: 43 ]View full article →